Senior executive in Pharma and Life Sciences with more than 20 years of experience driving commercial growth, strategic launches, and high-performing teams in hospital and specialty care environments. Expert in integrating Sales, Marketing, and Go-to-Market strategies to maximize business impact and competitive positioning.
He currently leads the commercial strategy for Life Sciences at Savana, driving the adoption of Real-World Evidence and Savana Next Generation Registries, based on Clinical NLP applied to EHRs, collaborating internationally with pharmaceutical companies, biotech firms, MedTech companies, scientific societies, and CROs.
He has worked at companies such as AstraZeneca, Merck, and Janssen, holding senior commercial leadership roles and leading high-performing teams, delivering outstanding results in launches and growth across therapeutic areas such as Oncology, Immunology, CVRM, and CNS.
He holds degrees in Law and Business Administration (UAM), completed the AMP at IE Business School, and earned a Master’s in Pharmaceutical Marketing from EADA Business School.


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